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Panel 4a - Middle Market

A talk by James Andersen, Andrew Arons, Perry Golkin, Mark Gormley and Jamie Greene
Clearview Capital, Kirkland & Ellis, Public Pension Capital, Lee Equity Partners and True Wind Capital

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How to Stand Out in an Increasingly Competitive and Crowded Market: Before the pandemic, competition was already increasing for middle-market private equity firms, whether from new entrant firms raising funds, strategic investors and co-investors moving downstream, large cap funds raising dedicated middle-market vehicles, or family offices gaining sophistication and competing on more direct investments. Middle-market PE buyers must increasingly look to differentiate their bids and offer sellers innovative solutions in order to deploy capital. The pandemic adds another layer of complexity to these industry dynamics. In the post-COVID world, how can middle-market firms strategically differentiate themselves in sourcing and pursuing opportunities?

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